TSC has partnered with the World Cricketers’ Association (WCA) to conduct a review of cricket’s global structures and produce a report, “Protecting History, Embracing Change”, released by the WCA today.
Drawing on the WCA’s player surveys, interviews with stakeholders from across the game, and match archive data, the review highlights significant issues within cricket across key themes of scheduling, economics, regulation, and leadership. However, stakeholders also identified many potential solutions, presenting a path forward.
TSC provided independent testing and validation throughout the process, ensuring insights and recommendations balanced growth against maintaining its international appeal, and bringing in benchmarks from across the industry. We also conducted a financial analysis to model the economic implications of proposed structural changes.
Click here to view the report.
We are excited by the report’s release and look forward to the discussion and change it will create. If you are looking for independent, market-leading support and advice, get in touch and we’d be happy to discuss your project with you.